Monica Greenwald

Art Direction

Monica Greenwald is an Art Director and Graphic Designer based in Oakland, California. She works with studios, creative teams, clients and collaborators on projects in health and wellness, advocacy, music, fashion, and the arts.

SEVENTEEN YEARS OF DESIGN

After graduating from Pratt Institute in Brooklyn, Monica spent five years freelancing for design agencies and companies in New York City. In 2007 she joined Moth Design in Boston and lead as Senior Designer for eight years with a transformative team. From there, she established herself as an independent in 2015 and has since lead as Art Director/Designer with multidisciplinary teams or individual clients. With a strong focus on brand visual identity, print design, web and product development, her areas of interest are in health and wellness, advocacy initiatives, and supporting artists and organizations in the Bay Area, New York and Boston. 


SIDE PROJECT

She's the founder, Creative Director and Producer of Lull Magazine, an annual multimedia publication with contributing visual artists who create themed content and insights on creativity.  

FEATURED AND HONORED

Under Consideration: FPO
The Dieline
Communication Arts
AIGA BoNE Awards 2009, 2013, 2016

Recent Work

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LULL MAGAZINE

Creative Director, Executive Producer
Multimedia Editorial 
Publication
Website
Print Materials
Social Media

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APPLE

Hardware Graphics Designer
Art Director 
Identity Systems & Campaigns (Apple Pay)

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LOVECHILD

Art Director, Designer 
Packaging

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HA MER IKA

Artist Book Design

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ONE MEDICAL

Art Director / Design Lead 
Seasonal Campaigns
Signage & Graphics
Digital and Print Promotions