Lull Magazine



Creative Direction
Art Direction

Design
Producer






Lull Magazine was a multi-media, single-issue art publication inspired by tarot card symbolism and creativity. This personal project explored how artists facing lulls in their creative work, dealing with depression and life challenges, can draw on their own intuition to foster motivation and the manifestation of new ideas. The magazine featured photography, illustration, animations, video, essays, and artist interviews.

I self-published, produced, and directed all creative content in collaboration with a curated team of artists, including Heather McGrath, Olivia M. Healy, and Ethan Indorf.

Lull was launched with openings in Boston and Oakland and was exhibited at the 2019 Boston Art Book Fair. The first 100 orders featured custom-wrapped tissue paper, collector card sets, and poster promotions.




















Lull Magazine. Issue 1, Fate. 2019. 
120 pages.  
8.5” x 11”
Edition of 1,000, 

Hemlock Printers, Vancouver, Canada
Winner of 2021 Canadian Printing Awards—Publications















The Scavenger







VII-The Chariot 
Director & DP Heather McGrath
Featuring Lily Gatins






V-The Hierophant
Director & DP Heather McGrath





IV-The Emperor
Director & DP Heather McGrath
Featuring Lily Gatins














































The Seeker


The Seeker Series
Editorial illustration and
11x17” promotional poster
by Olivia M. Healy
















The Surrendered









XV-Devil
XVI-Tower
XVII-Star
XVIII-Moon
XVIII-Sun
XX-Judgment
XXI-Universe

Director, DP, 3D Animation 
by Ethan Indorf


















































Paired with the magazine for purchase were a limited run of offset-printed posters and packaged card sets celebrating each artist's original works for the magazine issue.  








3 Sets of promotional “tarot” collector’s cards representing each artist creating the full 21 Major Arcana.

Part 1—The Scavenger Card Set
Part 2—The Seeker 7 Card Set
Part 3—The Surrendered 7 Card Set

7” x 5” Postcards
























Lull Magazine Project
Self Published
Role: Creator, Creative Director, Designer, Writer, Producer

Contributing Artists:
Heather McGrath
Olivia Healy
Ethan Indorf


 










































Open for Work—Art Director / Design Director / Staff / Hybrid or Remote.     Open for Work—Art Director / Design Director / Staff / Hybrid or Remote.     Open for Work—Art Director / Design Director / Staff / Hybrid or Remote.      Open for Work—Art Director / Design Director / Staff / Hybrid or Remote.     Open for Work—Art Director / Design Director / Staff / Hybrid or Remote.





Contact

Let’s chat! I’m looking forward to hearing about new design projects, open positions, as well as freelance and contract work. Email with inquiries or requests for additional work samples.

Send Email
 

MONICA GREENWALD. ©2025
hello@monicagreenwald.com 
Linked In   Instagram  Soundcloud